How can a member's leadership PAC support a slate of colleagues with a shared dashboard?

A leadership PAC supports colleagues with two instruments: direct contributions of up to $5,000 per candidate per election once it qualifies as a multicandidate committee, and coordinated voter contact reported as in-kind contributions under the same limit. Bundling the slate's phone programs through one vendor prices every race at the tier the whole slate earns, itemizes each candidate's in-kind line, and gives the member one dashboard across every race they are helping, which is the thing a donor briefing has never had: proof, updated live, that the member's PAC is moving voters for the team. The support tracker across the slate also tells the member where the next check should go.

By Frank Carrasco, PhD, founder of The Political Group, 20+ years and 1,900+ campaigns. Last updated . Not legal advice; confirm treatment with the committee's counsel.

What a leadership PAC can do

A leadership PAC is a committee established, financed, maintained or controlled by a candidate or officeholder that is not their own campaign committee. It raises under PAC limits and gives under PAC limits. Once it has been registered for six months, received contributions from more than 50 people and contributed to at least five federal candidates, it is a multicandidate committee and may give $5,000 per candidate per election. Its coordinated in-kind support for a colleague counts against that same $5,000, so a $4,700 phone program and a $300 check exhaust the primary limit for that candidate, and the general election limit is separate.

The FEC's leadership PAC definition is at 11 CFR 100.5(e)(6). The leadership PACs active this cycle, with their sponsors resolved to name, chamber and district, are listed in this site's directory.

Sizing programs to the limit

Because the in-kind value counts against the limit, the natural leadership PAC program is sized to it. At the bundle rate, $5,000 buys a defined number of households in each race; at $0.37 per household (the 20,000-household tier) that is about 13,500 households, and at $0.28 (the 50,000 tier) about 17,600. A slate of ten colleagues at 13,500 households each is a 135,000-household bundle, which is priced at the deepest tier on the table. The calculator shows the exact number for any slate; enter the households you can afford under the limit and read off the rate.

For races where the member wants to do more than the limit allows, the member's supporters can give to the candidate directly, and a super PAC aligned with the member can spend independently, but the leadership PAC's own coordinated program stops at the limit.

Price a slate while you read

Bundle rate per household
$0.27
51,750 households across 5 races
Bundle total
$14,086
What the committee pays
Bought one race at a time
$23,091
Same programs, no bundle
Bundle saves
$9,004
39.0% of the stand-alone price

Add 3,251 more households (about 4,712 voters, one more race or a deeper universe) and the whole bundle drops to $0.26 per household.

Per-candidate rate and in-kind line for your slate

CandidateHouseholdsAloneIn bundleCandidate program
Candidate 110,350$0.45$0.27$2,817
Candidate 210,350$0.45$0.27$2,817
Candidate 310,350$0.45$0.27$2,817
Candidate 410,350$0.45$0.27$2,817
Candidate 510,350$0.45$0.27$2,817
Show the in-kind contribution line for each candidate
  1. In-kind contribution to Candidate 1: live voter contact phone program, 10,350 voter households, three attempts each, valued at $2,817.27.
  2. In-kind contribution to Candidate 2: live voter contact phone program, 10,350 voter households, three attempts each, valued at $2,817.27.
  3. In-kind contribution to Candidate 3: live voter contact phone program, 10,350 voter households, three attempts each, valued at $2,817.27.
  4. In-kind contribution to Candidate 4: live voter contact phone program, 10,350 voter households, three attempts each, valued at $2,817.27.
  5. In-kind contribution to Candidate 5: live voter contact phone program, 10,350 voter households, three attempts each, valued at $2,817.27.

The value is what the committee pays for that candidate's program at the bundle rate. Whether it is reported as an in-kind contribution or an independent expenditure depends on coordination; confirm with counsel.

The dashboard the member can show donors

Every candidate in the bundle gets a live dashboard for their own race. The leadership PAC gets the roll-up: every race on one screen, with conversations held, voters identified, support share among the decided and daily momentum, updated as the calls happen. It is the first time a member has been able to show a donor breakfast what the PAC's money did last night, by name, by district. It is also the support tracker: the races where the member's colleagues are slipping are visible weeks before a public poll would say so, and the next contribution goes where it is needed rather than where it was promised.

The playbook, in order

Six steps, most of which take a single conversation.

  • Pick the slate: colleagues in competitive seats, recruited challengers, and members the sponsor owes.
  • Size each program to the remaining limit for that candidate and that election, with the calculator.
  • Book the walkthrough and see a live dashboard from a real program.
  • Sign one proposal itemized per candidate; the in-kind lines are in the paperwork.
  • Brief each campaign's manager that the program is coming and what the dashboard will show them; the coordination that makes it an in-kind contribution is also what makes it useful to the campaign.
  • Read the roll-up weekly, move money toward the races that are slipping, and put the roll-up in front of donors.

What the donor briefing looks like

A leadership PAC lives on its donors, and its donors are asked to give again every quarter on the strength of what the PAC did with the last check. The traditional answer is a list of contributions and a set of election results months later. The roll-up dashboard changes the briefing: the member opens one screen and shows, race by race, how many voters the PAC's programs talked to this week, how many were identified as supporters, how many undecided voters were moved, and which races are trending up. It is the difference between telling a donor the PAC supported twelve colleagues and showing them the twelve colleagues' voter contact happening.

The same screen answers the question donors ask most and members like least: where is the money going next. A member who can point at the tracker and say that two races are slipping and the next $10,000 goes there is making an allocation decision in front of the donor, with evidence, which is what a leadership PAC is for.

Where the leadership PACs are

This site's directory lists every leadership PAC active with the FEC this cycle with its sponsor resolved from the FEC candidate record to the member's name, chamber and district, and its receipts, spending and any independent expenditures. A member's political director can find their own PAC's page, claim it, and get the walkthrough times and a slate estimate back the same day. The page never publishes contact details, and claiming it changes nothing public.

For PACs and party committees

Five things a committee gets from The Political Group that a single campaign cannot

  1. 1. Bundling

    Bundle your candidates with us and unlock a volume breakpoint no single campaign reaches alone. The whole slate is priced on its combined list, and every race in it pays that rate.

  2. 2. Control

    You pay directly toward voter persuasion you can track yourself, dollar by dollar, and report the in-kind contribution to each candidate cleanly. Every program is itemized per candidate from the first quote.

  3. 3. The live dashboard

    Every bundled candidate gets a live campaign dashboard showing dials, conversations, voter identification and daily momentum as they happen. Not a weekly PDF. Unmatched anywhere.

  4. 4. The support tracker

    Across all your candidates: who is gaining, who is slipping, who needs help. Spend more where it matters and less where it does not, while there is still time to move money.

  5. 5. HyperPulse

    AI polling that reads the voters of any district in hours for a fraction of a traditional poll, and gets sharper as real voter contact calibrates it. With us you can sample real voters.

Questions

How much can a leadership PAC give a candidate?+

A multicandidate leadership PAC may contribute $5,000 per candidate per election, with the primary and general counted separately. Coordinated in-kind support, including a phone program, counts against the same limit.

Can a leadership PAC run an independent expenditure instead?+

A leadership PAC that is a traditional PAC may make independent expenditures from its hard-money account if the program is not coordinated with the candidate, but its sponsor's relationship with the colleague makes the coordination question sharper. Counsel should decide race by race.

Can the member see every candidate's dashboard?+

Yes. The leadership PAC is the buyer of every program in the bundle and has the roll-up view across all of them. Each campaign sees only its own.

Does the leadership PAC's name go on the call?+

A coordinated program carries the candidate's caller ID and the candidate's voice on voicemail, and the disclaimer reflects who paid. An independent program carries the PAC's own identity.

See where your slate stands.

Book a 20-minute dashboard walkthrough. We show a real live dashboard from a real program, not slides, and leave you with a bundle estimate sized to your candidates.

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